The 80-20 rule, also known as the Pareto Principle, states that 80% of all outcomes result from 20% of all causes. In business, this means seeking the most productive inputs that will generate the highest outcomes/returns. There are a number of practical applications for the 80-20 rule in diverse areas such as the distribution of wealth in economics, quality production control, business sales, and growth.
Key Takeaways
- The 80-20 rule, also known as the Pareto Principle, states that 80% of all outcomes (output) derive from 20% of all causes (inputs).
- The Pareto Principle was created by economist Vilfredo Pareto in Italy in 1906.
- The rule has far-reaching applications, including in quality production, the distribution of wealth, business, investing, and project management.
- In business, the principle asserts that 80% of a company's revenues should come from 20% of its customers.
Origins of the Pareto Principle
The 80-20 rule was invented by Vilfredo Pareto in Italy in 1906. According to legend,Pareto, an economist, noticed20% of the pea pods in his garden provided80% of the peas. He then determined20% of the population in Italy owned 80% of the land. The use of the80-20 rulehas since expanded beyond the alleged humble beginnings in Pareto’s garden.
Dr. Joseph Juran applied the 80-20 rule to quality control in the 1940s. He found that 80% of problems with products were caused by 20% of the production defects. By focusing on and reducing that20% of production defects, overall quality could be increased. Juran became an important figure in Japan after lecturing there extensively on quality control issues. His main phrase was, "thevital few andthe trivial many."
Managers at companies should identify the factors that are the most important to the company's success and give those factors the most attention.
The 80-20 Rule in Business and Investments
The 80-20 rule has found applications in business management. For business sales, 20% of a company’s repeat customers should be responsible for 80% of the sales. Also, 20% of the employees are responsible for 80% of the results.
For project management, the first 20% of the effort put in on a project should yield 80% of the project’s results. Thus, the 80-20 rule can help managers and business owners focus 80% of their time on the 20% of the business yieldingthe greatest results.
In investing, the80-20 rulegenerally holds that 20% of the holdings in a portfolio are responsible for 80% of the portfolio’s growth. On the flip side, 20% of a portfolio’s holdings could be responsible for 80% of itslosses.
Another method is to attempt to focus a portfolio on the 20% of stocks in the broader market that comprises 80% of the market’s returns; however, due to the uncertainty of future returns, both of these methods are difficult to put into practice. Stocks are inherentlyrisky assetsdue to the unpredictability of future performance.
One method for using the80-20rule in portfolio construction is to place 80% of the portfolio assets in a lessvolatileinvestment, such as Treasury bonds or index funds while placing the other 20% in growth stocks. The 80% in the lower-risk investment will collect a reasonable return, while the 20% in the higher-risk assets will hopefully achieve greater growth.
What Is an Example of the 80-20 Rule?
An example of the 80-20 rule is 80% of a company's revenues coming from 20% of its customers or 20% of a portfolio's most risky assets generating 80% of its returns.
How Do You Set Goals With the 80-20 Rule?
To set goals with the 80-20 rule, you primarily establish that 20% of your efforts/tasks will result in 80% of your results. For example, at work, 20% of the effort you put into your job will result in 80% of your tasks being completed/successful.
What Is the 80-20 Rule for CEOs?
CEOs can use the 80-20 rule by determining the 20% of tasks that need to be prioritized and done themself while delegating 80% of the tasks to their subordinates. This allows a CEO to effectively manage their responsibilities and be productive.
The Bottom Line
The 80-20 rule (Pareto Principle) has many applications that allow companies and investors to make the most efficient decisions. For example, a company would look to 20% of its customers generating 80% of its revenues. The same thought process can be applied to risk and reward in an investment portfolio. Overall, the application of the 80-20 rule helps to maximize efficiency.
FAQs
I can give you plenty of examples from the real world, as evidenced by the numerous statistical analyses done to confirm the existence of this golden ratio—20% of criminals commit 80% of crimes, 20% of drivers cause 80% of accidents, 20% of customers represent 80% of company revenue, 20% of employees create 80% of ...
What is an example of the 80-20 rule Pareto Principle? ›
80% of crimes are committed by 20% of criminals. 80% of sales are from 20% of clients. 80% of project value is achieved with the first 20% of effort. 80% of your knowledge is used 20% of the time.
What is an example of the 80-20 rule in the workplace? ›
This can be applied in many different aspects of your life including your work. For example, if 20% of your tasks are bringing 80% of your project results, you can consider making those specific tasks your priority. You can also keep in mind the 80% you can discard, rethink, or transfer to make your life easier.
What is an example of 80-20 rule time management? ›
For example, a business may find that 80% of its sales come from 20% of its products and could focus on improving those products to boost sales further. Similarly, an individual may find that 80% of their productivity comes from 20% of their work tasks and could prioritize them to achieve better results.
What is the 80-20 rule in practice? ›
To set goals with the 80-20 rule, you primarily establish that 20% of your efforts/tasks will result in 80% of your results. For example, at work, 20% of the effort you put into your job will result in 80% of your tasks being completed/successful.
What is a simple example of Pareto analysis? ›
The Pareto Principle illustrates the lack of symmetry that often occurs between the work you put in and the results you achieve. For example, you might find that 13 percent of work could generate 87 percent of returns. Or that 70 percent of problems could be resolved by dealing with 30 percent of underlying causes.
What is an example of the 80-20 rule in marketing? ›
Here are some examples you may have already experienced in your business: 80% of your sales volume is generated by 20% of your customers. 80% of your revenues are generated by 20% of your products. 80% of your complaints come from 20% of your customers.
What is an example of the 80-20 rule in construction? ›
Following are few example of Pareto principle in construction projects: 80% of the works problem are from 20% of the employees. 80% of long meeting outputs could be obtained in 20% of the time. 20% of your time creates 80% of your results.
What is the 80-20 rule activities? ›
When applied to work, it means that approximately 20 percent of your efforts produce 80 percent of the results. Learning to recognize and then focus on that 20 percent is the key to making the most effective use of your time.
What is the 80/20 rule for food? ›
The 80/20 rule is a guide for your everyday diet—eat nutritious foods 80 percent of the time and have a serving of your favorite treat with the other 20 percent. For the “80 percent” part of the plan, focus on drinking lots of water and eating nutritious foods that include: Whole grains. Fruits and vegetables.
In the workplace, the Pareto principleOpens a new window means that 80% of the responsibility and work are shouldered by only 20% of your employees. Meaning, most of the work and effort are from the minority of your staff.
What's the 80/20 rule in fitness? ›
In order to see results at the gym, lose weight or even maintain overall health, we're told that it's an 80/20 balance. Meaning 80% of your results comes from the food you eat, and only 20% of your results come from your workouts.
What are three applications of the 80/20 principle to everyday life? ›
For instance, the 80% of people you spend time with who only add 20% of the pleasure in your life (spend less time with them). The 80% of crap you use 20% of the time (throw it out or sell it). The 80% of the clothes you wear 20% of the time (same thing).
What is the 80/20 rule for dummies? ›
This rule suggests that 80% of effects come from 20% of causes. For example, 80% of a company's revenue may come from 20% of its customers, or 80% of a person's productivity may come from 20% of their work. This principle can be applied to many areas, including productivity for small business owners.
What is the 80/20 rule diet example? ›
If you're aiming for 80 percent of your diet to come from fresh and unprocessed whole foods, why not treat yourself with up to 20 percent of your favorite treats? For someone targeting 1500 calories a day that means you'd use about 1200 calories for healthy, nutritious meals and 300 calories for your treat.
Which of the following is the best example of the Pareto Principle? ›
Example of the Pareto Principle
If an advisory practice has 100 clients, according to the Pareto Principle, 80% of the financial advisor's revenue should come from the top 20 clients. These 20 clients have the highest amount of assets and the highest fees charged.
How do you use the 80-20 rule in a Pareto chart? ›
According to the Pareto Principle, in any group of things that contribute to a common effect, a relatively few contributors account for the majority of the effect. Commonly, it is found that: 80% of complaints come from 20% of customers. 80% of sales come from 20% of clients.
