Taco Bell’s Mexican Pizza finally returns to menus | CNN Business (2024)

New York CNN Business

Taco Bell’s highly anticipated Mexican Pizza finally returns to menus Thursday following a roughly two-year hiatus.

The beloved menu item was eliminated in November 2020 as part of a broader culling of Taco Bell’s menu during the height of the pandemic. That helped Taco Bell shed complexities and costs. But now, the $4.49 menu item is back – permanently – after fans demanded it.

The Mexican Pizza consists of a tortilla shell filled pizza sauce and either beans or ground beef. It’s topped with another tortilla shell that’s smothered with more sauce, cheese and chopped tomatoes. Taco Bell introduced the item in 1985 and originally called it the “Pizzazz Pizza.”

Removing the Mexican Pizza sparked outrage among Taco Bell’s loyal fans: An online petition asking for the pizza’s return garnered nearly 200,000 signatures. Particularly outraged were vegetarians who saw the menu item as one of the few “fun” meatless options.

In its return, Taco Bell improved the pizza’s packaging. The Mexican Pizza had sent more than 7 million pounds of paperboard into landfills each year, the company said. This time around, Taco Bell “worked to streamline operations and ingredient sourcing, and leave a lighter footprint at the same time,” the company said in a statement.

To drum up excitement for the pizza, the chain enlisted Dolly Parton and Doja Cat to make a musical set to stream on TikTok on May 26.

Fast-food chains must constantly compete for customers’ dollars and attention, and specialty offerings are a way to try to cut through the noise. Taco Bell, in particular, regularly experiments with its menu by adding limited-time offers to stimulate customer interest.

The brand is a strong performer for its parent company, Yum! Brands (YUM). It reported same-store sales growth of 5%, beating expectations, in its most recent earnings report.

Taco Bell’s Mexican Pizza finally returns to menus | CNN Business (2024)

FAQs

Why does Taco Bell keep removing Mexican Pizza? ›

According to USA Today, Taco Bell first removed the item in 2020 as the company began "streamlining our menu" to "provide a more efficient restaurant experience." But after fan outcry, the restaurant added the item back to the menu in May 2022.

What celebrity brought back Taco Bell Mexican Pizza? ›

It's 'Contractual,' OK? When Taco Bell took Mexican Pizza off its menu, loyal fans rose up in protest, including Doja Cat, who took to social and demanded the item's return.

Is the Mexican Pizza back permanently at Taco Bell? ›

Is the Mexican Pizza back? The Mexican Pizza returned as a permanent menu item on September 15, 2022.

What was the original name of the Mexican Pizza at Taco Bell? ›

The item was introduced in 1985 as the Pizzazz Pizza, when its recipe also included olives and green onions. It was renamed "Mexican Pizza" in 1988.

Why did Taco Bell get rid of green onions? ›

An E. coli outbreak among patrons of New Jersey, New York, and Pennsylvania-area Taco Bell restaurants has been traced to E. coli-contminated green onions. Taco Bell has pulled all green onions from restaurants nationwide and closed suburban Philadelphia Taco Bell stores after four E.

Is Taco Bell Mexican Pizza healthy? ›

This dish, however, may not be the best option for those who are keen on maintaining a healthy, low-calorie diet. According to Taco Bell's published nutritional information (required by the FDA), a typical serving of the Taco Bell Mexican pizza weighs about 213g and contains 530 calories.

Are Taco Bell taco shells baked or fried? ›

After several attempts, and years of trial-and-error, Bell was able to crack the code for quick-frying large batches of taco shells and debuted the Crunchy Taco on his menu in 1962. And the rest, as they say, is history.

Is Taco Bell healthy? ›

It's absolutely possible to eat healthy at Taco Bell. Look for meals with veggies and beans while avoiding meals high in saturated fat and sodium. Not only will it still be a delicious way to satisfy your craving for Mexican food, but you'll also be less likely to feel sluggish later. It's a win-win!

Did Taco Bell get rid of nacho fries? ›

Nacho Fries lovers, rejoice! Next week, the fan-favorite Taco Bell menu item is making its eleventh comeback — this time with a hot new makeover. The seasoned, cheesy fries have come and gone from the chain's menu since 2018. They were last available in 2023.

Who owns Taco Bell? ›

Yum Brands Inc., is a restaurant company that owns quick-service chains Taco Bell, Pizza Hut and KFC, as well as fast-casual brand The Habit Burger Grill. It is headquartered in Louisville, Ky. Yum Brands was initially part of PepsiCo, which entered the restaurant business in 1977 with the acquisition of Pizza Hut.

What celebrity has Taco Bell in his house? ›

So Devante Adams has a Taco Bell inside his house, and it actually makes sense from a design perspective. And here's why. First of all, the design is functional.

What tortilla does Taco Bell use for Mexican Pizza? ›

Taco Bell's Mexican Pizza is two flour tortillas that are deep-fried, then layered and topped with refried beans, salsa, and cheese. The pizza is then heated up and topped with tomatoes, scallions, and jalapenos. At Taco Bell, you can get a beef version or a vegetarian version of the pizza.

What is Taco Bell red sauce? ›

An Ingredient And Flavor Breakdown Of Taco Bell's Red Sauce

The smokiness comes from a litany of spices such as salt and chili spices. Paprika, minced onion, garlic powder, chili powder, and jalapeño are also added to bring additional spiciness. And of course, sugar is included for sweetness.

How big is Taco Bell Mexican Pizza? ›

It's four times bigger than a regular Mexican Pizza. You know how, a couple of weeks ago, when Taco Bell was releasing its “Ultimate GameDay Box,” the chain told us it would be dropping a “big (food) innovation” for game day weekend? Well, it turns out the emphasis was on the big.

Why can't i get a Mexican Pizza at Taco Bell? ›

Taco Bell Is Bringing Back the Mexican Pizza Permanently

Just ask Taco Bell's Mexican Pizza. Back in September 2020, the iconic item seemed washed up, with the chain announcing plans to pull their spin on a pizza off the menu by November.

What is the controversy with Mexican Pizza? ›

Mexican Pizza was removed form Taco Bell menus in 2020 but came back in 2022. A disappointed Taco Bell customer named Frank Siragusa filed a class-action lawsuit in New York on July 31 over the amount of filling in the fast food chain's Mexican Pizza and Crunchwraps, according to The Washington Post.

Why did Taco Bell run out of pizza? ›

The beloved menu item was eliminated in November 2020 as part of a broader culling of Taco Bell's menu during the height of the pandemic. That helped Taco Bell shed complexities and costs. The Mexican Pizza consists of a tortilla shell filled with pizza sauce and either beans or ground beef.

How long was the Mexican Pizza gone? ›

The Mexican pizza returned to Taco Bell on May 19, after a two-year hiatus. Removing the Mexican Pizza sparked outrage among Taco Bell's loyal fans: An online petition asking for the pizza's return garnered nearly 200,000 signatures.

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