Top Nike Shareholders (2024)

Nike, Inc. (NKE) is a global designer, marketer, and retailer of athletic footwear, sneakers, apparel, equipment, services, and accessories. Most of Nike's products are manufactured by independent contractors. The company sells its products direct-to-consumer through both its retail outlets and its digital platforms, as well as through independent distributors and retailers.

The top shareholders of Nike are Phil Knight, Mark Parker, Andrew Campion, Swoosh LLC, Vanguard Group Inc., and BlackRock Inc. (BLK).

Nike's 12-month trailing revenue and net income are $37.4 billion and $2.5 billion, respectively. The company has a market capitalization of $151.5 billion. All figures are as of July 15.

Below, we take a closer look at the top six shareholders of Nike. Note that Nike has two classes of stock. Class A, which are not available on the open market and are convertible into class B shares on a 1-for-1 basis; and Class B, the normal Nike shares available to all investors. The primary difference is that holders of Class A shares elect 9 of the 12 members of Nike's board, while holders of Class B shares elect the other 3. The co-founder of Nike, Phil Knight, and his son Travis Knight, along with the holding companies and trusts they control, own more than 97% of outstanding Class A shares. This allows the Knight family to exercise effective control of Nike even though it is a publicly traded business.

"Insider" refers to people in senior management positions and members of the board of directors, as well as people or entities that own more than 10% of the company's stock. In this context, it has nothing to do with insider trading.

Top 3 Individual Insider Shareholders

Philip Knight

Billionaire Philip Knight directly owns 29,154,487 shares of Class A and 11,385,687 shares of Class B Nike stock, representing 9.3% of outstanding Class A shares and 0.9% of outstanding Class B shares as of April 2, 2020; Knight owns 2.6% of all outstanding shares as of that date. In 1964, Knight co-founded Blue Ribbon Sports, later to be renamed Nike, with his former track coach, Bill Bowerman. Over the next six decades, Nike would become one of the world's biggest and most powerful brands in sports shoes and apparel, making Knight one of the worlds' wealthiest persons. Knight ran the company as president from 1968 to 1990, save for a brief interlude, and again from 2000 to 2004. Knight has served on the board of directors since the 1960s and retired as the chair after in June 2016. He was appointed Chair Emeritus, a non-voting board member. He and his family are ranked 25th on the Forbes list of billionaires, with a net worth of $39.3 billion.

Mark Parker

Mark Parker holds 1,450,813 shares of Nike stock, representing roughly 0.09% of outstanding shares. Mark Parker serves as Executive Chair of Nike, having previously been the President, CEO, and chair for 14 years. Parker stepped down as CEO in 2019. Parker's career at Nike began in 1979 as a footwear designer, and he has also held executive leadership positions at the company in business lines such as Consumer Product Marketing, Global Footwear, and Nike Brand.

Andrew Campion

Andrew Campion owns 233,156 shares of Nike stock, representing about 0.01% of outstanding shares. Campion has been Nike's Chief Operating Officer since April 1, 2020. In this role, he has guided the company through a key period of digital transformation and global technology growth. Campion joined Nike in 2007 and was Chief Financial Officer and Executive Vice President from 2015 to 2020.

Top 3 Institutional Shareholders

Institutional investors hold the majority of Nike's shares at about 64.5% of total shares outstanding.

Swoosh, LLC

Swoosh, LLC owns 257 million shares of Nike stock, or 16.5% of the company's outstanding shares, according to its 13D filing for June 30, 2016. Swoosh is the limited liability company created by Phil Knight in to hold the bulk of Knight's shares in Nike. In 2016, upon his retirement from his position as chair of Nike's board, Knight transferred his voting interests in Swoosh to a trust owned by his son, Travis Knight, who is also one of Nike's directors.

Vanguard Group, Inc.

Vanguard Group owns 109.2 million shares of Nike, representing 7.0% of total shares outstanding, according to the company's 13F filing for the period ending March 31, 2020. The company is primarily a mutual fund and ETF management company with about $6.2 trillion in global assets under management (AUM). The Vanguard Dividend Appreciation ETF (VIG) tracks an index of U.S. companies with steadily increasing dividends over 10 or more consecutive years and has $43.0 billion in AUM. Nike stock represents around 1.6% of the fund's holdings.

BlackRock, Inc.

BlackRock owns 91.0 million shares of Nike, representing 5.9% of total shares outstanding, according to the company's 13F filing as of March 31, 2020. The company is primarily a mutual fund and ETF management company with approximately $6.5 trillion in AUM. The iShares Core S&P 500 ETF (IVV) is among one of BlackRock's largest ETFs with approximately $197.7 billion in AUM. Nike comprises 0.5% of IVV's holdings.

Diversity & Inclusiveness of Nike

As part of our effort to improve the awareness of the importance of diversity in companies, we offer investors a glimpse into the transparency of more than just who are the shareholders at Nike. We highlight the company's commitment to diversity, inclusiveness, and social responsibility as a whole. Find out how Nike reports the diversity of its management and workforce. The ✔ shows if Nike discloses its data about the diversity of its board of directors, C-Suite, general management, and employees overall across a variety of markets.

Nike Diversity & Inclusiveness Reporting
RaceGenderAbilityVeteran StatusSexual Orientation
Board of Directors
C-Suite
General Management
Employees

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Top Nike Shareholders (2024)

FAQs

Who are Nike's largest shareholders? ›

Swoosh, LLC: 437 million, 29% of shares outstanding. Swoosh is the largest single shareholder of Nike stock, and it was formed to hold the majority of Phil Knight's Nike stock. It was created in 2015 when Knight announced his retirement from Nike's board. Vanguard Group: 109.7 million, 7.2% of shares outstanding.

Who are the top stakeholders in Nike? ›

The top shareholders of Nike are Phil Knight, Mark Parker, Andrew Campion, Swoosh LLC, Vanguard Group Inc., and BlackRock Inc. (BLK). Below, we take a closer look at the top six shareholders of Nike. Note that Nike has two classes of stock.

Who owns the most percent of Nike? ›

Nike is owned mainly by the family of Nike's co-founder Philip Knight. The Knight family owns 22% of the company through various entities. Other large owners are asset manager Vanguard with a 7.1% ownership share, and asset manager BlackRock, with a 5.5% ownership share.

Who are all the owners of Nike? ›

Ownership
  • Phil Knight (17.4%)
  • Vanguard (7.23%)
  • BlackRock (5.93%)
  • State Street Global Advisors (3.71%)
  • Travis Knight (3.14%)
  • Knight Foundation (1.95%)
  • Capital Research and Management Company (1.94%)
  • Geode Capital Management (1.57%)

How much of Nike does BlackRock own? ›

2024-01-26 - BlackRock Inc. has filed an SC 13G/A form with the Securities and Exchange Commission (SEC) disclosing ownership of 89,773,424 shares of NIKE, Inc. (US:NKE). This represents 7.3 percent ownership of the company.

Who owns Nike now? ›

Nike, Inc. is owned by Phil Knight and Bill Bowerman. Founded in 1964, it is an American multinational corporation that manufactures and sells clothing, footwear, and accessories. Currently, John Hoke serves as the company president and CEO.

Does Warren Buffett own Nike? ›

Berkshire Hathaway's Nike Stake

The first Nike trade was made in Q4 1998. Since then Warren Buffett bought shares twelve more times and sold shares on fifteen occasions. The investor completely sold their stake between Q3 2007 and Q4 2010.

Who is Nike's biggest customer? ›

Popularity of the brand skews younger, with Gen Z and Millennials expressing the highest favorability. Ownership of Nike sneakers is also highest among these younger consumers. Loyalty and media buzz around the brand decrease with age, with the most pronounced decline seen in Baby Boomers.

What is the religion of the Nike owner? ›

As far as I can tell, Phil Knight, clearly a devoted Christian, has read genuine sources on Zen, including Shunryu Suzuki, one of the first authentic Japanese Zen masters to bring practice to the United States,* Dogen, a famous 12th century Japanese Zen master, and possibly some others.

How much percentage does Michael Jordan get from Nike? ›

How much royalty does Michael Jordan get from Nike? Michael Jordan earns about 5% on Jordan Brand sales as part of his licensing deal with Nike, according to Front Office Sports. Front Office Sports also reports that Jordan received $256 million from the deal in 2022 alone.

What percent of Americans own Nike? ›

All in all, 58% of sneakers owners in the United States own Nike. That means, of the 97% who know the brand, 60% own them. How loyal are the owners of Nike? Around 49% of sneakers owners in the United States say they are likely to purchase Nike again.

Where does most of Nike's money come from? ›

Nike's only revenue-generating activity is the sales of its extensive range of products. Footwear sales account for the majority of sales, which exceeded $29 billion in 2024. This is followed by apparel sales of $13.5 billion.

What family owns Nike? ›

Knight ran track at the University of Oregon and created Nike shoes with his former track coach, Bill Bowerman. In 1964, they each put up $500 to start Blue Ribbon Sports. Knight & family still own 20% of the $51 billion (fiscal 2023 revenue) company now known as Nike.

Does Michael Jordan own Nike? ›

The Jordan Brand operates as a sub-division within Nike, and while Jordan's collaboration with the company has been highly significant, he does not have an ownership stake in Nike itself.

Who is the CEO of Nike? ›

President and Chief Executive Officer

Nike, Inc. John Donahoe is President and Chief Executive Officer of NIKE, Inc. John will lead the continued growth of the Nike Brand as well as NIKE, Inc.'s global business portfolio, which includes Jordan Brand and Converse Inc.

Who are the key people on Nike's board of directors? ›

A2: As of May 2021, Nike's Board of Directors had eleven members. The current members are John Donahoe, Robert Ford, Melanie Healey, Tim Cook, Andy Campion, Travis Knight, Craig Williams, John Thompson III, Beth Comstock, Jeanne Jackson, and Mark Parker.

Who are Adidas largest shareholders? ›

Looking at our data, we can see that the largest shareholder is Groupe Bruxelles Lambert SA with 7.7% of shares outstanding. In comparison, the second and third largest shareholders hold about 5.4% and 5.1% of the stock.

How much is Phil Knight worth from Nike? ›

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