We tried 3 brands of frozen apple pie, and we had a clear favorite (2024)

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Mrs. Smith's pie was the only one we were able to find at an NYC grocery store. We ordered Marie Callender's and Sara Lee on Jet.com. Because Marie Callender doesn't offer a regular apple pie, we went with the brand's Dutch apple pie instead, which meant that its filling wasn't topped with crust. Sara Lee's pie looked very similar to Mrs. Smith's — the only difference being a small hole in the middle of the Sara Lee crust. Both brands had identical instructions: bake the pies at 400 degrees for around 55 minutes. The instructions also called for us to slit four lines through Mrs. Smith and Sara Lee's crusts before baking. Marie Callender's instructions were the same up until we removed the pie from the oven, at which point we sprinkled on the crumb topping and then baked the pie for an additional 10 minutes. Mrs. Smith's pie came out golden brown around the edges and lighter in the center. The crust was what we loved most about Mrs. Smith's. The top layer was light and flaky, which offered a nice contrast to the buttery bottom layers. The pie's flavor was lacking though. "If you were a pie novice, it would be good," one of my co-workers said. Sarah Lee's pie was slightly darker in color than Mrs. Smith's. The taste of Sara Lee's pie was decidedly less sweet and more tart than Mrs. Smith's — a difference which some of my co-workers loved and some didn't. And while this pie's filling had the same syrupy texture we found in Mrs. Smith's, the apples seemed a little more mushy. Marie Callender's pie was messy and difficult to cut, but it was easily the favorite. Each bite of the pie was bursting with sweetness and crisp apples. "I could see this being the biggest hit at a Thanksgiving table," one of my co-workers said. The consensus was that Marie Callender's pie tasted the most authentic and the best overall. That said, Mrs. Smith's and Sara Lee both had something to offer.

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We tried 3 brands of frozen apple pie, and we had a clear favorite (1)

Sarah Schmalbruch/INSIDER
  • We tested three brands of frozen apple pie.
  • The brands we sampled were Mrs. Smith's, Sara Lee, and Marie Callender's.
  • Marie Callender's was our favorite because its apples tasted the most authentic, and its crumb toppingwas deliciously sweet.

Not everyone has the time — or skill — to bake a pie from scratch, which is why we decided to put three brands of frozen apple pie to the test to see which wasthe biggestcrowd pleaser.

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If pumpkin pie is more your thing, take a look at our test taste ofcanned pumpkinand pie crust. We've also done numerous other taste tests to help with your holiday needs, like stuffing and gravy.

The brands of apple pie we sampled were:

  • Mrs. Smith's
  • Sara Lee
  • Marie Callender's

Keep scrolling to read our thoughts.

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Mrs. Smith's pie was the only one we were able to find at an NYC grocery store. We ordered Marie Callender's and Sara Lee on Jet.com.

We tried 3 brands of frozen apple pie, and we had a clear favorite (2)

Sarah Schmalbruch/INSIDER

Mrs. Smith was the most expensive out of the bunch, but that's likely because it didn't come from Jet.com, which offers discounted prices on the groceries they sell.

Because Marie Callender doesn't offer a regular apple pie, we went with the brand's Dutch apple pie instead, which meant that its filling wasn't topped with crust.

We tried 3 brands of frozen apple pie, and we had a clear favorite (3)

Sarah Schmalbruch/INSIDER

Marie Callender's pie came with a packet of crumb topping that we added to the pie after baking.

Sara Lee's pie looked very similar to Mrs. Smith's — the only difference being a small hole in the middle of the Sara Lee crust.

We tried 3 brands of frozen apple pie, and we had a clear favorite (4)

Sarah Schmalbruch/INSIDER

Both brands had identical instructions: bake the pies at 400 degrees for around 55 minutes.

We tried 3 brands of frozen apple pie, and we had a clear favorite (5)

Sarah Schmalbruch/INSIDER

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The instructions also called for us to slit four lines through Mrs. Smith and Sara Lee's crusts before baking.

We tried 3 brands of frozen apple pie, and we had a clear favorite (6)

Sarah Schmalbruch/INSIDER

Marie Callender's instructions were the same up until we removed the pie from the oven, at which point we sprinkled on the crumb topping and then baked the pie for an additional 10 minutes.

We tried 3 brands of frozen apple pie, and we had a clear favorite (7)

Sarah Schmalbruch/INSIDER

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Mrs. Smith's pie came out golden brown around the edges and lighter in the center.

We tried 3 brands of frozen apple pie, and we had a clear favorite (8)

Sarah Schmalbruch/INSIDER

The crust was what we loved most about Mrs. Smith's. The top layer was light and flaky, which offered a nice contrast to the buttery bottom layers. The pie's flavor was lacking though.

We tried 3 brands of frozen apple pie, and we had a clear favorite (9)

Sarah Schmalbruch/INSIDER

Mrs. Smith's pie tasted overwhelmingly of apple — which is a good thing — but we also would haveenjoyed some traces of cinnamon and other spices. Plus, the filling had a syrupy texture to it that madethe pie seem less homemade.

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"If you were a pie novice, it would be good," one of my co-workers said.

We tried 3 brands of frozen apple pie, and we had a clear favorite (10)

Sarah Schmalbruch/INSIDER

Price: $8.99

Sarah Lee's pie was slightly darker in color than Mrs. Smith's.

We tried 3 brands of frozen apple pie, and we had a clear favorite (11)

Sarah Schmalbruch/INSIDER

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The taste of Sara Lee's pie was decidedly less sweet and more tart than Mrs. Smith's — a difference which some of my co-workers loved and some didn't.

We tried 3 brands of frozen apple pie, and we had a clear favorite (12)

Sarah Schmalbruch/INSIDER

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And while this pie's filling had the same syrupy texture we found in Mrs. Smith's, the apples seemed a little more mushy.

We tried 3 brands of frozen apple pie, and we had a clear favorite (13)

Sarah Schmalbruch/INSIDER

That said, the crust was really good, and perfectly flaky.

Price: $6.17

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Marie Callender's pie was messy and difficult to cut, but it was easily the favorite. Each bite of the pie was bursting with sweetness and crisp apples.

We tried 3 brands of frozen apple pie, and we had a clear favorite (14)

Sarah Schmalbruch/INSIDER

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"I could see this being the biggest hit at a Thanksgiving table," one of my co-workers said.

We tried 3 brands of frozen apple pie, and we had a clear favorite (15)

Sarah Schmalbruch/INSIDER

Everyone agreed that the apples in this pie tasted the most real. There was a satisfying crunch to them that the apples in the two other pies didn't have.

The crumb topping also added a unique texture and taste to the dessert. The brown sugar paired perfectly with the apples to create a tantalizingly sweet flavor that prompted many of us to take a second slice.

Price: $5.97

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The consensus was that Marie Callender's pie tasted the most authentic and the best overall. That said, Mrs. Smith's and Sara Lee both had something to offer.

We tried 3 brands of frozen apple pie, and we had a clear favorite (16)

Sarah Schmalbruch/INSIDER

If you like your pies tart, go with Sara Lee. For a great crust, Mrs. Smith's is a safe bet.

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We tried 3 brands of frozen apple pie, and we had a clear favorite (2024)
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